FSFlowSolution
Our Process

The complete system, start to finish

From positioning and ad targeting to the website, sales systems, and automated follow-up — this is exactly how we turn ad spend into booked jobs.

Positioning

Positioned to close more of the leads you get

A weak brand, no follow-up process, and a basic sales process quietly caps your closing rate — even when the leads themselves are good. We rework your positioning and put a real follow-up system behind it, so more of the leads you're already getting turn into signed jobs.

  • A weak brand loses deals before the quote is ever given
  • No follow-up process lets ready-to-buy leads go cold
  • A sharper sales process turns more quotes into signed jobs

Closing rate

0%
0%
Weak Brand, No Follow-Up, Basic Sales ProcessPositioned with FlowSolution

Illustrative comparison — actual results vary by market and starting point

Our Proven Process

How we turn ad spend into booked jobs

Three connected systems working together — not three separate services you have to coordinate yourself.

Stage 1 · Attract

Ad creatives proven to drive leads

Creative tested across 1000+ contractor campaigns — built on a framework that works, not guesswork. Most clients see their first leads within a day of launch, because we already know what converts in your market.

Local, not generic

Every ad speaks to the homeowner's actual city and season — not a template running in every market at once.

Pain-point first

Leads with the exact problem — a cracked garage floor, an ugly patio — before it ever pitches the solution.

Real jobs, not stock photos

Built from actual before-and-after project photos, not the same stock imagery every competitor is running.

One clear next step

Every ad ends the same way: a single, obvious call to action — book a free quote.

Data-Driven Targeting

Why our ads work

Every campaign is targeted using data across our winning campaigns. We've analyzed campaigns from 1000+ contractors, not guesswork.

Data Across Our Winning CampaignsAvg. leads booked per campaign month
Best month yet

0+

Contractor campaigns analyzed

0+

Years refining what converts

0-Star

Rated by the contractors we work with

Ad Creatives

Visuals and messaging refined campaign after campaign.

Demographics

Age, income, and homeowner signals matched to real buyers.

Interests

Targeting shaped by what's actually converted before.

Locations

Focused on the cities and neighborhoods where jobs are won.

Stage 3 · Follow Up & Close

Follow-up systems that convert

Every lead is qualified by our team, quoted fast, then followed up automatically until they're booked.

Ad Campaigns

Lead Qualification

Done by our team

Quote

You send it

Follow Up

Project Closed

The Full Sequence

Every stage, exactly as it runs

This is the actual automation — every retry, every branch, from the first form submit to the signed job.

New Lead

Meta ad form submit

★ $37 CPL vs $80+ avgInstant

Auto-assign

Contacted

First call / text

★ +40% engagementWithin 5 min

No reply 48h

Follow-Up #1

Day 2 — no reply

★ +20–25% close rateDay 2

Still no reply

Follow-Up #2

Day 5 — still no reply

★ Recovers lost leadsDay 5

Still no reply

Follow-Up #3

Day 10 — final nudge

★ Most contractors stop at 2Day 10

Responded

Qualification Process

Pre-quote screening call

★ +10–15% close rateSame day

Qualified

Booked in Calendar

Appointment confirmed

★ Only closeable leadsImmediate

Confirmed

Pre-Estimate Follow-Up #1

Day before — text

★ Reduces no-showsDay before

Day before

Pre-Estimate Follow-Up #2

Morning of — text

★ Client primed to buyMorning of

Appointment

Estimate Sent

Quote delivered on-site

★ +20% close rate (coaching)Same day

Quote delivered

Post-Quote Follow-Up #1

Day 2 after quote — email

★ +20% close rateDay 2 post-quote

No answer

Post-Quote Follow-Up #2

Day 5 after quote — text

★ Wins vs competitorsDay 5 post-quote

Has questions

Quote Needs Update?

Yes / No — scope or price

★ Saves deals from dyingPer response

Signed / Accepted

Closed Won

Contract signed

★ 45–85% close rate

Job delivered

Project Complete

Job delivered

Or, if no response

Closed Lost

Not moving forward — re-engaged later through nurture

How we work

No long-term lock-in, no guesswork — just a clear process built around results.

01

Free Marketing Audit

We review your current website, ads, and search rankings to see exactly where you're losing leads to competitors.

02

Positioning & Strategy

We rework your offer and messaging so you're positioned to win higher-paying jobs, then build campaigns and tracking around it before anything launches.

03

Launch with Proven Creative

Campaigns go live using ad creative already tested across 1000+ contractor campaigns — then we optimize weekly based on real lead data.

04

Follow Up & Scale

We set up follow-up systems so fewer leads go cold, then scale the channels producing the best return as job volume grows.

Get more jobs booked today.

Our system is proven to get leads, fast. We made making money easy for you.